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Lorisa Bates

VP, Programming Content Strategy, Co-Productions & Multiplatform BET Networks
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About

Lorisa Bates is currently Vice President of Programming Content Strategy, Co-Productions & Multiplatform at BET Networks.


She is responsible for leading multiple teams that collaborate and communicate with key departments, including Program Scheduling, Ad Sales, Marketing, Digital, Creative Services, Social Media, Research, Finance, Corporate Communications, Content Management and Original Programming. Through these collaborations, Lorisa develops key business goals and strategies to increase ratings and revenue while supporting best practices and procedures for the company.

She oversees the day-to-day operations of licensing content for the Network and for scheduling/planning for all VOD platform strategy. Lorisa’s role has expanded to producing company initiatives and original movies that will air across all BETN platforms, including Digital and Social Media.



Works

 

Lorisa formerly worked at Showtime Networks in Program Planning & Scheduling where she managed both Linear and On-Demand platforms, including The Movie Channel, The Movie Channel Xtra, SHO Beyond and SHO Family.

Lorisa holds a Bachelor of Arts Degree in Rhetoric & Communications from the
University of Virginia and a Master of Arts Degree in Media Studies from the New School University.

 


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